OCTOBER 7, 2023  

Stella Artois goes gold for Stanbic Music Festival Return

OCTOBER 7, 2023  

Stella Artois goes gold for Stanbic Music Festival Return  

LUSAKA, ZAMBIA – Stella Artois is the latest in gold sponsors of the Stanbic Music Festival to be revealed with a sponsorship valued at K300,000. After a four-year hiatus, the much-anticipated festival is set to make a roaring return to the Zambian music and arts scene. 

Headlining this year’s music festival is the three-time Grammy Award-winning American musician Ne-Yo, who will be supported by a line-up of ten regional and local artists – one that promises a diverse musical experience that is sure to captivate audiences of all tastes.  

Zambian Breweries Plc Director Legal and Corporate Affairs, Tawanda Hojane stated that the brewery is a passionate advocate for music as it unites people from all walks of life. “We believe in nurturing and promoting local talent, which is why we are delighted to back this year’s Stanbic Music Festival, featuring a diverse line-up of talented Zambian artists, including Sampa the Great and international superstar, Grammy Award-winner Ne-Yo, promising a memorable performance.” 

Zambian Breweries has always maintained a strong interest in developing Zambia’s music and arts sector because the company believes in the talents, skills and abilities of the artists to make a lasting impact on the local economy. “We are truly delighted to come on board, with our premium beer brand Stella Artois that believes in cultivating authentic connection, drawing people together to eat and drink and celebrate good times,” he stated. 

Throughout its nine-year-history, the Stanbic Music Festival has showcased world-famous bands and artists, from Boyz II Men at the 2017 Festival to Davido at the 2019 show. The festival has since its inception in 2014 attracted thousands in local and continental audiences. 
Stanbic Bank has been the proud organizer of the magnificent festival and strong supporter of the local music and arts sector – something it shares in common with Zambian Breweries.  

“We are delighted to welcome Stella Artois under ABInBev as a gold sponsor. As the momentum builds up to the music festival, we are confident that Stella Artois will bring their rich experience in supporting the local music and arts sector to this event,” said Stanbic Bank Zambia Chief Finance & Value Management Officer, Mizimo Musokotwane. 

As a financial services institution, Stanbic Bank is in full support of events that capture the essence of Zambia’s vibrant spirit and the rich diversity of its people.   
“We are excited to join hands with Zambian Breweries in hosting two nights of a memorable music festival,” Ms Musokotwane added.  

Mr Hojane also emphasized the importance of drinking responsibly during the festival, aligning with Zambian Breweries’ commitment to promoting safe and enjoyable experiences. “We must have fun and enjoy the event, but we also need to stay safe and alert. Responsible drinking at Zambian Breweries is key.” 

“We are thrilled to stand beside you in supporting and sponsoring this festival. Let’s unite to celebrate music, culture, friendship, and the spirit of togetherness. Let the music play on!” concluded Zambian Breweries Head of Corporate Affairs. 

The Stanbic Music Festival which takes place from October 13th to 14th promises to be an unforgettable celebration of talent, culture, and unity. 

While Golden Circle tickets have already sold out for both nights, other tickets for this star-studded event next month remain available, and are selling at: VIP – K2,000.00 and Standard – K600.00. 


About AB InBev in Zambia
Zambian Breweries Plc is part of Anheuser-Busch InBev (AB InBev), the largest brewer in the world, with more than 500 beer brands and some 200,000 employees in over 50 countries. It is also one of the world’s largest bottlers of soft drinks. 
Zambian Breweries was established in Zambia in 1968 and its product range has grown to include clear beers such as Mosi Premium Lager, Mosi Light, Castle, Carling Black Label, Eagle, Stella Artois, and Budweiser. 

For media inquiries please contact
Gillian Langmead at Langmead & Baker Ltd
+260 979 060705

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